Analytics · Call Tracking

Know which marketing made the phone ring.

For most local businesses, the phone is the conversion. Track it properly.

If most of your leads call, and your reporting only counts form fills, you're measuring the smaller half of your business.

Call tracking done right attributes every ring to a source without confusing Google about your real phone number.

Let's Talk

What we set up

  • Source-level numbers

    Separate tracking for paid, organic, maps, and offline campaigns like direct mail and yard signs.

  • Keyword-level attribution

    For paid search, down to the search that produced the call.

  • Qualification rules

    Duration thresholds, first-time-caller filters, and tagging so quality is visible, not assumed.

  • NAP-safe configuration

    Your real number stays primary everywhere it matters for local rankings.

Questions we get

Do I need call recording?
It's the fastest way to see lead quality and coach your intake. Alabama is a one-party consent state, and we configure announcements appropriately.
What does it cost?
Most local businesses run $45–$150 a month in tracking software, depending on numbers and call volume.

Want every call accounted for?

Let's Talk