Big Bright LightsBirmingham, Alabama

About

Experienced marketing help. No agency runaround.

Big Bright Lights helps Birmingham-area businesses get better results from Google Ads, Facebook and Instagram ads, tracking, and search. You work directly with Matt — the strategist doing the work, not an account manager relaying messages to a team.

Meet Matt Robinson

Matt Robinson at an American Marketing Association Birmingham event

Matt has spent more than a decade managing paid media and solving messy marketing problems for businesses and agencies. His work covers Google Ads, Facebook and Instagram ads, analytics, conversion tracking, and search visibility.

He is Google Ads certified, regularly speaks and teaches on analytics, advertising, and AI, and serves in leadership with the American Marketing Association Birmingham. He is especially useful when the numbers don't agree and you need someone to figure out what's actually happening.

How Big Bright works

We start by understanding what will make the biggest difference for your business. Sometimes that's paid media. Other times it's better tracking, stronger search visibility, a more focused landing page, or holding off on more ad spend until the foundation is stronger.

You work directly with the person shaping the strategy and doing the work. Ongoing partnerships run $1,750 to $6,000 per month depending on scope.

Speaking and teaching

Matt teaches Birmingham marketers and business owners how advertising, analytics, and AI search actually fit together — at AMA Birmingham sessions, Marketing Mornings, panels, and on camera.

Matt Robinson speaking on stage with a microphone at a Birmingham marketing panelMatt Robinson hosting an AMA Birmingham Marketing Mornings sessionMatt Robinson recording a marketing training video at his desk

What we fix

  • Ads that spend without producing qualified leads.
  • Tracking that disagrees with your CRM, your phone log, and reality.
  • Search visibility that quietly slid while nobody was watching.
  • Landing pages that get traffic and nothing else.
  • A marketing setup nobody on your team fully understands anymore.

What you won't get: passed from a salesperson to an account manager to a junior specialist. When a project needs design, development, or another specialty, Matt brings in trusted collaborators and stays accountable for the whole thing.

Let's Talk